Application

Moisten the coat with lukewarm water. Massage thoroughly with the shampoo for 5-10 minutes and rinse. Repeat the treatment and then dry well with a warm towel. If possible, use a hairdryer as well.

Dilution

Organic Brightness Shampoo is highly concentrated. Use 1 part of shampoo and 20 parts of lukewarm water. For example in a medium-size pet, use an empty bottle to add 30ml of shampoo and 600ml of lukewarm water and then shake well for 10 seconds. 

Ingredients

Water, Glycerin, Aloe Barbadensis*, Natural Coconut and Rapeseed Derived Surfactants, Natural Bentonite Clay, Panthenol, Mild Preservative System, Conditioner, Extra Virgin Olive Oil,* Titanium Dioxide, Evening Primrose Oil*, Vitamin E, Fragrance.
*Organically Cultivated Ingredients

Free from Potentially Harmful Ingredients

Organic Brightness Shampoo contains No SLS (Sodium Lauryl Sulphate), Artificial Colorants, Parabens, Animal Derivatives, Mineral Oil, Ethanolamines, GMOs (Genetically Modified Organisms), Detergents, Propylene Glycol. It is Vegan, Gluten-Free, Carbon Neutral & pH Balanced.

Natural Key Ingredients

Organic Aloe Vera
Aloe vera contains proteolytic enzymes which repair dead skin cells on the skin. It also acts as a great conditioner and leaves the coat smooth and shiny. It promotes hair growth, prevents itching on the skin, reduces dandruff and conditions the hair. Aloe Vera is rich in minerals, vitamins, and enzymes. It is anti-bacterial, anti-fungal, anti-inflammatory, counteracts redness, it helps heal wounds and calms irritated skin.

Organic Extra Virgin Olive Oil
Naturally, olive oil has many anti-ageing antioxidants and hydrating squalene, making it superb for hair and skin. Olive oil has a moisturizing effect that nourishes the skin and provides a long-lasting shield of moisture to keep skin smooth and supple. It also helps prevent dandruff and hair loss. Also, olive oil helps strengthen individual hair strands to avoid hair splits.

Organic Evening Primrose Oil
Evening Primrose oil has an amazing scent and it is a powerful ingredient for common skin woes like acne, wrinkles, and eczema. It is packed with Omega-6 fatty acids, crucial for healthy skin and nails. Evening primrose oil is an abundant source of fatty acids such as gamma-linolenic acid and antioxidants. Gamma-linolenic acid helps boost skin and hair regeneration, promoting hair regrowth. Nourishes the skin to ensure healthy hair growth.

Bentonite Clay
Bentonite Clay helps to remove toxins from pores, allows the skin to heal and reduces inflammation and redness. Bentonite clay contains sodium, potassium, and calcium – minerals that are essential for hair growth. It adds intense shine to the hair: Besides working as an excellent hair mask.

Basil Essential Oil
Basil oil’s anti-inflammatory property makes it an excellent skin remedy for irritations, itching, small wounds, and sores. It has a soothing and relaxing effect that helps while dealing with eczema. It contains vitamin C that boosts skin cells metabolism. It maintains the skin collagen, which is responsible for the dermis layer and its elasticity. Also, Basil oil reduces hair loss, promotes hair growth and makes the hair shine.

Titanium Dioxide
Titanium dioxide is a naturally occurring oxide of titanium. It protects skin from UVA radiation and is considered no risk of skin sensitivity. Because it is gentle, titanium dioxide is a great sunscreen active for sensitive, redness-prone skin. It also gives the coat an intense shine.

Vitamin E
Vitamin E is a powerful antioxidant that may be effective at reducing UV damage in the skin. Vitamin E may help nourish and protect the skin from damage caused by free radicals. Also, vitamin E can help replenish shine that the hair loss as a result of damage.

Panthenol (Vitamin B5)
Panthenol is used as emollient and moisturizer because of its ability to bind to the hair providing hydration. Also, panthenol strengthens the hair shaft, strengthens the skin, counteracts eczema, itching, peeling skin, fragile coat, and hair loss. D Panthenol gives natural colour and lustre, adds volume, enhances the skin and coat quality, makes brushing easier, repairs damaged/worn coat and improves hair elasticity.

Glycerin
Glycerin is plant-derived. It is an emollient and humectant; it softens and moisturizes the skin by forming an oily layer on top that draws or traps water in/on the skin. It is used to treat many oily skin conditions, like acne and skin infections. It maximizes the healthiest hair possible.

Tips for a better bath

It is more beneficial to massage thoroughly with the shampoo for 10+ minutes before rinse. The massage helps clean the coat better, it creates a good environment for hair growth and it stimulates blood flow to and from the skin. It also decreases the stress that water may cause to some pets. 

Hair/skin drying is also a very important part of the shower. If your pet does not dry well, the hair may grow fungus or it may develop bacteria that can cause bad odour among other things. Dry well the coat a